“I always wanted to patent an idea and take it thru all the stages of product development. I studied business at Northwood University, so I had all the tools I needed to do this.” But what product area should she focus on? What problem needed solving? Those answers came fairly easy to Kristy from simply looking at her own life.
As a woman who wraps a lot of presents all year long, she knew this was a relatively universal activity that could be made easier and faster. Kristy says, “I knew I wanted to address the issue of wrapping odd shaped presents, but I also wanted something that would work just as well with standard sized boxes. I think wrapping paper has gotten very expensive, so it was important to design something super inexpensive that also looked great. Then there was the convenience factor. I wanted to be able to wrap a gift in seconds without finding tape, having to measure and cut with scissors.”
After almost three years of brainstorming, lots of trial and error, and surmounting both design and manufacturing fails, all while working through challenging patent and legal processes, Kristy’s WrapBags were born.
Here’s how they work…
It’s a decorative bag that a gift item or gift box slips right into. They’re offered in multiple sizes with different patterns and come with self sealing stickers. There is also a clear pocket on the outside of each bag that holds a greeting card. GENIUS!
Excerpt from artical by WYSK